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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search ...
Search Engine Land's feed keeps you updated throughout the day on the latest news with Google, Yahoo, Microsoft's Bing and the world of search engine marketing, search engine optimization and search engines in general.
SearchCap: Google Penguin 3.0, Apple Spotlight & IAB Digital Advertiser Numbers - 20/10
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Releases Penguin 3.0 — First Penguin Update In Over A Year Google has confirmed to Search Engine Land that it updated its Penguin filter on Friday.... Please visit Search Engine Land for the full article.
First Half Ad Revenue: Search Dominates PC Ads But Not Mobile - 20/10
The IAB has released its first half 2014 digital advertising revenue figures. Total US digital revenues grew 15 percent compared with a year ago to $23.1 billion. Total second-quarter revenues were roughly $11.7 billion. Paid search was the largest single category of online advertising, though its... Please visit Search Engine Land for the full article.
Apple Capturing Spotlight Search Query Data, Sharing With Bing - 20/10
An improved Spotlight Search is a central feature of Apple’s new Yosemite operating system for the Mac. As reported when Yosemite was announced in June, Spotlight searches your desktop but also provides web search suggestions from Bing. There are a number of structured data sources such as... Please visit Search Engine Land for the full article.
An SEM Christmas Carol: Q4 Past, Present & Yet To Come - 20/10
SEM no longer lives in a vacuum, Columnist Susan Waldes argues. Do you have the resources to thrive in an increasingly complex future? The post An SEM Christmas Carol: Q4 Past, Present & Yet To Come appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
Traits To Hire In A Link Builder - 20/10
Link building requires a very particular set of skills. Contributor Jon Ball shares his thoughts on what to look for when hiring a link builder. The post Traits To Hire In A Link Builder appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
Google Releases Penguin 3.0 — First Penguin Update In Over A Year - 19/10
Google has confirmed to Search Engine Land that it updated its Penguin filter on Friday. Penguin targets sites deemed to be spammy, especially those found in violation of Google’s guidelines about linking. Some noticed major changes in Google search results beginning late Friday night US time... Please visit Search Engine Land for the full article.
Google Testing New Ad Formats For Movies, Music In Anti-Piracy Effort - 17/10
Today, Google published a report on how the company fights piracy. As part of this, Google provided updates on new ad formats its using to point users to “legitimate sources of music and movie downloads”. The newest format, which we have just seen in the wild, shows a list of ads in a... Please visit Search Engine Land for the full article.
After More Than Two Years, Google Finally Releasing New “Pirate Update” To Fight Piracy - 17/10
In August 2012, to stem accusations that it doesn’t do enough to fight piracy, Google released what’s known as the Pirate Update, a system that penalized sites deemed to be violating copyright laws. Next week, Google is finally going to refresh that system to catch new offenders and... Please visit Search Engine Land for the full article.
Search Engine Roundtable
A well-rounded view on search engines and search engine marketing from five segments of the Web population represented by senior members of the major SEO/SEM forums on the Internet.
Daily Search Forum Recap: October 20, 2014

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Search Engine Roundtable Stories:

Google Penguin 3.0 Done Rolling Out Late Friday night...
Google Penguin 3.0 Done Rolling Out
Late Friday night, Google began rolling out Penguin 3.0. Google's John Mueller said in a video hangout minutes ago that the roll out is now complete and fully done. So the rankings should stick around Penguin until they run another Penguin refresh.
Google To Update DMCA Algorithm After 26-Months
In August 2012, Google introduced the DMCA algorithm, also known as the Piracy Update...
Bing Cortana Adds Location Based App & Concert Cards & Evening Data
Bing announced several updates to their Cortana engine (i.e. Microsoft's answer to Apple Siri and Google Now). The updates include evening data, location aware cards for concerts in your area and apps based on your location...
Google Manually Adjusts Stephen Colbert's Search Results Box
On Stephen Colbert last week, he ranted on TV about Google attacking him by showing incorrect information about his height in the Google knowledge graph box. This is a must watch:
Google: Best To Use Both XML Sitemaps & RSS/Atom Feeds With PubSubHubbub
Google announced that if you want to do content discovery right by Google, do not just use an XML sitemap file but also submit an RSS/Atom feeds. Google's Alkis Evlogimenos wrote, "for optimal crawling...
Confirmed: Google Penguin 3.0 Released Late Friday Night
I am working on getting confirmation from Google but I have never seen the forums light up as much as they are now. Update & Confirmed: Google Sunday afternoon has confirmed they have done a Penguin update. I am trying to get more details at this moment...
Black Hat Forum Black Hat SEO
BlackHatWorld is a fully moderated SEO Forum dedicated to dispersing Internet Marketing techniques. Discover new services on our marketplace including, SEO tools, video content creation, proxies, Social media, automatic content generators and more. Master the ART of Internet Marketing with BlackHatWorld
...Technically Speaking? - 6:45
Couldn't a competitor go on fiverr and order dozens of horrible link building campaigns and aim it at my domain?...
Looking for eBay partner[s] - 6:21
Must be US, although I wouldn't mind working with UK as well. Tbh I really want to rent an eBay for a couple...
Need Help Regarding Penguin Convicted Website - 6:20
Dear BHW Members, I never ever thought my personal website will suddenly vanished from Search engine because of...
Hello, World. - 5:42
Hi, I'm a new user to BlackHatWorld and the reason why I decided to register is because I lurk around the...
What is the quickest way to make money - 5:35
Hello everyone, first of all sorry if I posted in the wrong section. I know my question has been asked a lot of...
Delivering a one view only video - 4:38
Is there a way to deliver a video (say over email) that can only be viewed once? So as soon as it's watched, it's...
How do I get that last push to page 1? - 4:33
After editing my articles for KW density and content, I've been able to hit page 2 of Google based on content...
How can I create A high quality content like this ? - 4:32
Hey guys, I want to ask, How can I create a guide like this one http://backlinko.com/keyword-research or...
Google Webmaster Central Blog
Official news on crawling and indexing sites for the Google index.
Best practices for XML sitemaps & RSS/Atom feeds - 16/10

Webmaster level: intermediate-advanced

Submitting sitemaps can be an important part of optimizing websites. Sitemaps enable search engines to discover all pages on a site and to download them quickly when they change. This blog post explains which fields in sitemaps are important, when to use XML sitemaps and RSS/Atom feeds, and how to optimize them for Google.

Sitemaps and feeds

Sitemaps can be in XML sitemap, RSS, or Atom formats. The important difference between these formats is that XML site...

Bring your local business online -- no website required! - 06/10
Webmaster Level: Beginner “Hey, how do I get my business on the web?” Having worked at Google for nine years, if I had a penny for every time someone asked me that question… :) To answer, today we’re releasing a short video series (30 minutes total!), sharing the same advice we’d give to our friends and family. It’s the advice I’d give to my sister, Marnie, who owns a jewelry store, or my cousin, Scott, who works as a realtor. Video spoiler alert: You won’t need to make a website, but you def...
An update to the Webmaster Tools API - 11/9

Webmaster level: advanced

Over the summer the Webmaster Tools team has been cooking up an update to the Webmaster Tools API. The new API is consistent with other Google APIs, makes it easier to authenticate for apps or web-services, and provides access to some of the main features of Webmaster Tools.

If you've used other Google APIs, getting started with the new Webmaster Tools API will be easy! We have examples for Python, Java, as well as OACurl (for fans of command lines).

This API allows yo...

Webmaster Academy now available in 22 languages - 08/9
Webmaster level: BeginnerToday, the new Webmaster Academy goes live in 22 languages! New or beginner webmasters speaking a multitude of languages can now learn the fundamentals of making a great site, providing an enjoyable user experience, and ranking well in search results. And if you think you’re already familiar with these topics, take the quizzes at the end of each module to prove it :).So give Webmaster Academy a read in your preferred language and let us know in the comments or help fo...
An improved search box within the search results - 05/9
Webmaster level: AllToday you’ll see a new and improved sitelinks search box. When shown, it will make it easier for users to reach specific content on your site, directly through your own site-search pages.What’s this search box and when does it appear for my site?When users search for a company by name—for example, [Megadodo Publications] or [Dunder Mifflin]—they may actually be looking for something specific on that website. In the past, when our algorithms recognized this, they'd display ...
Optimizing for Bandwidth on Apache and Nginx - 04/9

Webmaster level: advanced

Everyone wants to use less bandwidth: hosts want lower bills, mobile users want to stay under their limits, and no one wants to wait for unnecessary bytes. The web is full of opportunities to save bandwidth: pages served without gzip, stylesheets and JavaScript served unminified, and unoptimized images, just to name a few.

So why isn't the web already optimized for bandwidth? If these savings are good for everyone then why haven't they been fixed yet? Mostly it's just...

#NoHacked: a global campaign to spread hacking awareness - 25/8
Webmaster level: AllThis June, we introduced a weeklong social campaign called #NoHacked. The goals for #NoHacked are to bring awareness to hacking attacks and offer tips on how to keep your sites safe from hackers.We held the campaign in 11 languages on multiple channels including Google+, Twitter and Weibo. About 1 million people viewed our tips and hundreds of users used the hashtag #NoHacked to spread awareness and to share their own tips. Check them out below!Posts we shared during the c...
HTTPS as a ranking signal - 07/8

Webmaster level: all

Security is a top priority for Google. We invest a lot in making sure that our services use industry-leading security, like strong HTTPS encryption by default. That means that people using Search, Gmail and Google Drive, for example, automatically have a secure connection to Google.

Beyond our own stuff, we’re also working to make the Internet safer more broadly. A big part of that is making sure that websites people access from Google are secure. For instance, we have cre...

Moz Blog
Moz, a Seattle-based search engine optimization company, serves as a hub for search marketers worldwide, providing education, tools, resources and paid services.
Convincing Old-School Clients that Things Have Changed - 20/10

Posted by Kristina Kledzik

There's a reason we use the terms  "white hat" and "black hat" for SEO: it used to be the Wild West. Black hat tactics were so effective, they were almost necessary to market online. Paying a few thousand dollars to an SEO could get you to rank #1 for almost any term (before you let them go and your competitor paid them the same to outrank you). You only got a few thousand dollars in return for that ranking, though, since there weren't many people shopping online ...

Scaling Geo-Targeted Local Landing Pages That Really Rank and Convert - Whiteboard Friday - 17/10

Posted by randfish

One question we see regularly come up is what to do if you're targeting particular locations/regions with your site content, and you want to rank for local searches, but you don't actually have a physical presence in those locations. The right track can depend on a few circumstances, and in today's Whiteboard Friday, Rand helps you figure out which one is best for your organization.

For reference, here's a still of this week's whiteboard!

Video Transcription

Howd...

Open Site Explorer's New Link Building Opportunities Section (and a Slight Redesign) - 15/10

Posted by randfish

Why hello there! You're looking marvelous today, you really are. And, in other good news, Open Site Explorer has a bit of a new look—and an entirely new section called "Link Opportunities" to help make some link prospecting tasks easier and more automated. Come with me and I'll show you; it'll be fun :-)

The new look

We know a lot of folks liked the old tab structure but we ran out of space. With this redesign we now have the flexibility to add new features and function...

4 Ways to Build Trust and Humanize Your Brand - 15/10

Posted by MackenzieFogelson

Hey there Mozzers. This is a collaborative post between myself and a good friend of mine, Mathew Sweezey. Sweezey is the head of B2B Marketing Thought Leadership at Salesforce.com and he knows a whole lot about marketing. We're excited to share this post with you and look forward to your feedback in the comments below.

In 1999, AdAge released its list of  most influential advertising campaigns of all time. At the top of the list was 'Think Small,' a campaig...

Announcing the 2014 Local Search Ranking Factors Results - 13/10

Posted by David-Mihm

Many of you have been tweeting, emailing, asking in conference Q&As, or just generally awaiting this year's Local Search Ranking Factors survey results. Here they are!

Hard to believe, but this is the seventh year I've conducted this survey—local search has come a long way since the early days of the 10-pack way back in 2008! As always, a massive thanks to all of the expert panelists who in many cases gave up a weekend or a date night in order to fill out the s...

My Recipe for Success: How to Launch a Successful Blog - 13/10

Posted by MatthewBarby

Five months ago, I decided (at long last) that I was going to start up my own food blog ( Pescetarian Kitchen). Both my partner, Laura, and I had wanted to do this for some time, as we're real foodies, so we started to do a little research into the practicalities of it.

One of the other motivations for starting our blog, outside of our love for food, was the fact that we're both pescetarians (i.e. we follow a vegetarian diet, plus eat seafood). Now, when it comes t...

How to Acquire Anchor Text-Rich Links Without Resorting to Spam or Manipulation - Whiteboard Friday - 10/10

Posted by randfish

All signs point to links with exact match anchor text retaining the huge value we've seen throughout the years, but many of the techniques for acquiring those links are spammy. There are a few, though, that not even Google would frown upon, and in today's Whiteboard Friday, Rand shows you what they are.

For reference, here's a still of this week's whiteboard!

Video transcription

Howdy Moz fans, and welcome to another edition of Whiteboard Friday. This we...

SEO Teaching: Should SEO Be Taught at Universities? - 09/10

Posted by Carla_Dawson

SEO is a concept that has been around for years and some universities have incorporated it into the curricula. A while back, I posted this question on Moz and noticed some very strong opinions on the idea that SEO should be part of formal education....

Search Engine Watch
Keep updated with major stories about search engine marketing and search engines as published by Search Engine Watch.
[#SESDENVER] Could Google+ Be the Future of SEO? - 20/10
At SES Denver, Merry Morud and Cindy Krum explained that as Hummingbird places more importance on social signals for ranking, Google Plus could be the key to boosting SEO rankings.
Google to Fight Piracy by Modifying Search Algorithms - 20/10
Google has updated its search engine algorithms in an attempt to restrict piracy websites appearing high in its search rankings.
Google's Profits Decline as It Spends Heavily in Q3 - 20/10
The company's earnings slip 5 percent as Google ups its spending.
Existential Questions About the Future of Search - 20/10
In the coming years, SEO will more than likely change as search keeps evolving to better meet technological advancements and user behavior.
PageRank Dead? – What Will Replace the "Green Standard?" - 20/10
Just about every backlink reporting service has developed a metric to compete with PageRank. Here are four resources that may be good alternatives.
[#SESDENVER] Is LinkedIn a Solution for Brands Tapped Out on AdWords? - 17/10
Could LinkedIn advertising be an answer for brands that are "tapped out on Bing and AdWords"? According to founder of Righteous Marketing Robert Brady, when used correctly, the platform has the potential to be a powerful marketing tool.
[#SESDENVER] Mapping Behavior Lets Advertisers Predict the Future - 17/10
Keynote speaker John Gagnon says that turning up first in mobile search is more important than ever before, and businesses that want to stay competitive will have to utilize better tools to predict demand.
AdWords Callouts – How Are They Performing to Date? - 17/10
Lots of clients have adopted Google callouts as part of their copy strategy, but how are they performing so far?
Online Marketing Blog - TopRank®
Online Marketing News: Safety Check Everyone, Content Marketing in 2015, Golden Triangle Downfall - 17/10
Twitter vs Facebook: Key Statistics, Facts & Figures [INFOGRAPHIC] - How do Twitter and Facebook compare?  Who wins in a no-holds fight between the two?  This infographic has the answers you seek. AllTwitter Facebook Introduces Safety Check - In times of disaster or crisis, people turn to Facebook to check on loved ones and get [...]
New Report: How Content Co-Creation With Influencers Beats Information Overload #MastersofCX - 16/10
Creating remarkable marketing isn’t just about the flash and dazzle of big ad spends. It’s about creating great experiences for your customers whether they’re early stage prospects researching solutions or satisfied clients looking for ways to better engage with the brand. One of the best marketing investments a company can make is in the experiences they create through [...]
When do B2B Tech Companies Need Content Marketing? Inspiration for 2015 Marketing Planning - 14/10
Speaking at both a B2B Marketing and a Public Relations conference in the space of a week has yielded some insightful discussions. Many of those conversations have focused on the transition from where the B2B companies are today – a mix of tactics directed squarely at the C-level customer – and where a content marketing strategy [...]
B2B Marketing on Facebook? Yes! So Say IBM, Volvo, Salesforce & Lattice Engines - 13/10
It goes without saying that Facebook is most commonly associated with consumer marketing since it’s hardly a place for industrial engineers to talk about the latest manufacturing process or for enterprise software companies to promote side by side feature comparisons. But behind those companies are people – both on the brand and the buyer side [...]
Online Marketing News: Facebook Fiends, Snapchat Ads, Goodbye Fake Likes - 10/10
Marketers’ Twisted Cross-Channel Attribution [Infographic] - Linking customer data points can sometimes feel like playing a game of Twister. With so many on- and offline customer touchpoints, the pressure to connect the dots can leave marketers feeling red in the face or blue with defeat. Check out the infographic above to see how marketers are connecting [...]
What is the Future of Content for B2B Marketing? Find out at #MPB2B - 08/10
Content makes the B2B marketing world go round in so many ways. But will content of the future be as important as it is today? According to the “hot of the press” report from Content Marketing Institute and MarketingProfs, 2015 B2B Content Marketing Benchmarks, Budgets, and Trends—North America, 86% of B2B companies are using content marketing. [...]
The Role of Big Data in the Future of B2B Marketing - 07/10
There’s now more data collected about our every interaction in the digital world than ever before. According to a Washington Post story, “brokers use ‘billions’ of data points to profile Americans”. Marketers with access and an understanding of how to use that data can create a distinct, competitive advantage in their ability to provide relevant [...]
The Number One Secret to B2B Content Marketing Success Plus 150 B2B Marketing Statistics - 06/10
Who doesn’t like a secret? Especially the single, most important content marketing secret to success for B2B companies. This year’s Benchmarks, Budgets, and Trends—North America report from Content Marketing Institute (CMI) and MarketingProfs offers us that one, most important piece of advice and more. So what’s the secret? Simple: Document your content marketing strategy and follow it closely.  [...]
Webmaster Blog
This is a place devoted to giving you deeper insight into the news, trends, people and technology behind Bing.
Building Authority & Setting Expectations - 17/10
Authority is defined by the Oxford Dictionary as “a person or organization having power or control in a particular, typically political or administrative, sphere”. For our purposes, we also understand that “authority” conveys a sense of trust and influence. Searchers generally want authoritative sources to engage with. They want to be able to trust the sources they visit. Naturally, this means being an authority ranks pretty high on the “must…
Not a Bing Ads User? Get $100 in Ad Credit to Become One! - 10/10
Since our June 2012 re-launch of Bing Webmaster Tools, many webmasters, site owners, and search marketers like yourself have joined our program and use the tools to stay up-to-date on how their web site is performing in Bing and Bing-powered search results. Millions of content publisher share their Sitemaps, Parameters to Ignore, and Crawl Preferences with us, allowing their websites to shine on Bing.com, Yahoo!, and other places powered by…
MGC Spam Filtering - 08/10
In today’s edition of the Bing Index Quality blog we will delve into one particular spamming technique – MGC (short for ‘machine generated content’.) We will discuss what it is, why & how spammers employ it and introduce a specific update we shipped a few months ago aimed at detecting and filtering out pages utilizing this technique. What is MGC and why/ how spammers employ it? As we mentioned in…
Blame The Meta Keyword Tag - 03/10
I blame the meta keywords tag.  That little so-and-so started all this.  Well, the “tag” and a few crafty humans, really. The idea was pretty simple. If the keyword appeared in the meta keywords tag, the page was relevant to the topic. And, on the surface, this was a solid idea. Something useful to the systems, yet invisible to the average person. Alas, with a simple right-click, the beginnings of…
Extrapolating Malware Detection with Rollup - 24/9
Protecting Bing users from malware is a top priority for the Index Quality team. To that end, we analyze every signal available to us and determine not only whether the page is infected, but also whether it runs at a high risk of infection at a future date. One of the key elements of this analysis is discovering clues about potential vulnerabilities on the ‘container’ hosting the page that could…
URL Keyword Stuffing Spam Filtering - 10/9
As we alluded to in last week’s Index Quality blog, today’s update will focus on one specific spam filtering mechanism we rolled out a few months ago that targets a common spam technique known as URL keyword stuffing (KWS.) What is URL KWS? Like any other black hat technique, the goal of URL KWS, at a high level, is to manipulate search engines to give the page a higher rank…
Web Spam Filtering - 28/8
As I mentioned in the July 15 blog introducing Bing Index Quality, one of the key dimensions of our work is web spam detection and filtering. The overview of our approach to this complex problem will be the focus of today’s update. What is web spam? On the surface, our definition is fairly straightforward and intuitive. We think of a webpage as spam if its owner uses black hat SEO…
Resetting Expectations – What Business Today Needs To Learn - 14/8
Today’s new businesses have much in common with their older counterparts. The need to acquire new leads, drive revenue, market their product or service. The need to manage overhead, do more with less and stay one step ahead of the competition. So from, say 1974 to 2014, some things haven’t changed much. One thing you never started a business without “back in the day” was a business plan. And that…
Search Engine Journal
Search Marketing Advice, News, and Tutorials
Creating Content Your Audience Craves: An Interview with Mindy Weinstein by @brentcsutoras - 20/10

At Pubcon 2014 is Las Vegas, I had the opportunity to sit down and talk to Mindy Weinstein of Bruce Clay Inc. about how to create the type of content your audience craves. Throughout Pubcon, Mindy was part of several expert panels on content creation sharing her unique experiences on creating content in today’s demanding online marketplace. One thing that comes up over and over again during Mindy’s sessions is her passion for creating content that speaks to people. In the video below, Mindy s...

7 Popular Content Marketing Myths You Need to Stop Following by @neilpatel - 20/10

As content marketing gets more popular, people are coming up with their own notions of what everyone should be doing. A lot of these notions are myths, and if you keep following them, you will hurt your traffic. What are the 7 myths you should be avoiding? In this post, not only will I break each one down, but I’ll also tell you what you should be doing instead. Here it goes: Myth #1: Everyone Should Have a Blog Having a blog isn’t for everyone. Sure, it can help drive more traffic to your bu...

How to Track The Impact of Your Website Redesign by @seocompanymiami - 20/10

When a website redesign takes place, the first thing I’m always interested in is how that redesign translates into better marketing performance. If you’re an SEO or an online advertiser who owns his or her own business, you may feel that your website needs a “face-lift” from time to time to maintain that fresh look and feel. Instead of just relying on the assumption that your website needs a re-design, why not find out a way that actually proves if your website truly needs one or not? Today, ...

Google Confirms Penguin 3.0 Update, Here’s The Reaction So Far by @mattsouthern - 20/10

A Google representative has confirmed what has been the subject of much speculation over the weekend — a Penguin 3.0 update was rolled out on Friday. This marks the first update to the Penguin algorithm in over a year. On October 9th at Pubcon Las Vegas, Bruce Clay stated during one of his sessions on link building that sources led him to believe that a Penguin update would be coming within the next 10 days. Less than 10 days later a Penguin update was rolled out, so how’s that for a predicti...

What Do I Need To Do a Podcast? by @albertcostill - 19/10

Several years ago, most people wrote off podcasts as a fad – and with good reason. While podcast usage stayed stagnant for years, a majority of marketers focused on producing content for social media outlets. Then, an interesting thing happened. Podcasting became the next big thing. Again.  Edison Research found podcasting reached an all-time high in 2014. In fact, there are an estimated 39 million podcast listeners in February 2014, right here in the US. But, does that justify you jumping on...

Google Updates “Right to Be Forgotten” Notification by @5le - 18/10

In late May, the European Court of Justice ruled that Google is required to remove results deemed to be “irrelevant” and “outdated.” In order to comply with this ruling, Google set up a form that allowed people to complain about specific results. To prevent fraudulent requests intended to manipulate search results, the form requires users to supply documentation verifying their identity. When results are removed from search, Google sends a message to the Webmaster via Webmaster Tools. The ori...

30% Of Google Ad Conversions Happen On Mobile [STUDY] by @mattsouthern - 18/10

Marin Software recently published the results of a study they conducted, showing smartphones and tablets account for 30% of conversions on Google ads. As mobile adoption grows, smartphones and tablets are taking more prominent roles in the customer buying journey… smartphones and tablets comprise about one third of ad conversions on Google and Facebook. The rise in ad conversions on mobile devices suggests consumers are becoming increasingly more comfortable using smartphones and tablets to c...

Google Updates Search Algorithm To Weed Out “Notorious” Piracy Sites by @mattsouthern - 17/10

Today Google released an updated version of their report on How Google Fights Piracy, which details the ways the company fends off piracy across its services. The updated version expands on the 2013 edition with updated numbers and new developments that have occurred within Google over the past year. Fighting Piracy With New Ad Formats Google has been testing new ad formats in its search results on queries related to movies and music. The idea is to direct searchers to sources where they can ...

SEO Chat
Search Engine Optimization News and Talk
7 Mistakes That Can Kill Your Twitter Campaign - 04/10

If you’re like a lot of people, you want to have a million Twitter followers. Or, if not, you want a lot of them. But did you know that there are things that you can do to actually drive people away from being followers? Here are some of the mistakes that you can make on [...]

The post 7 Mistakes That Can Kill Your Twitter Campaign appeared first on SEO Chat.

Effective Branding: Utilising The Power Of Branding In Content Outreach - 28/9

People listen to advice from people that they like and trust. In the digital age, often the people that are most trusted are those who we have never physically met.  Think of your favourite tech or hotel review blog and how invaluable their advice is. I, for one, would not dare to buy a new [...]

The post Effective Branding: Utilising The Power Of Branding In Content Outreach appeared first on SEO Chat.

4 Ways To Test Your Business Idea In An Afternoon - 27/9

My first business ideas were absolutely horrible. It wasn’t that they weren’t going to work for one or two small reasons, there were massive holes in the logic-of-how-this-is-ever-going-to-make-anyone-any-money-ever. I built an algorithm that tried to predict someone’s personality by looking at their tweets. I considered founding a government defense contracting company to bid on defense [...]

The post 4 Ways To Test Your Business Idea In An Afternoon appeared first on SEO Chat.

High-Quality Directories and How They Add Value to the Web - 08/9

I am in the industry long enough to have witnessed both the growth and decline in the popularity of “web directory” phenomenon. Web directories emerged prior to search engines as the means to help people discover websites online. During Google times, web directories were used to build backlinks and extra visibility for a website. Then [...]

The post High-Quality Directories and How They Add Value to the Web appeared first on SEO Chat.

7 Best Presentations from ClickZ Live San Francisco (Available for Download) #CLZSF - 25/8

August 11 we were enjoying ClickZ Live San Francisco. I did a few live coverages including one with Jim Boykin and Chris Boggs. Today, for everyone who has missed the event or who wants to download the great presentations discussed there, here are the 7 Slideshare uploads from the event: 1. Analytics Swiss Army Knife [...]

The post 7 Best Presentations from ClickZ Live San Francisco (Available for Download) #CLZSF appeared first on SEO Chat.

The Best Pinterest Analytics Tools, According To @Brandwatch - 14/8

Pinterest analytics are still in their infancy, compared to other social network data tools. Considering how new Pinterest is, that is to be expected. While there are plenty of tools out there to choose from (we looked at five here), there has never been a breakdown of the best from all of them. Until now. [...]

The post The Best Pinterest Analytics Tools, According To @Brandwatch appeared first on SEO Chat.

Google Updates (Panda and Penguin) Explained by @Boggles & @JtKoene at #ClickZ - 12/8

We are at ClickZ this week reporting some of the most interesting panels. And we start from one of the most popular topic: Google’s updates and penalties Chris Boggs is first on the stage talking about the history of Google updates as well as the differences between Panda and Penguin updates Fist Google algorithm was [...]

The post Google Updates (Panda and Penguin) Explained by @Boggles & @JtKoene at #ClickZ appeared first on SEO Chat.

Your BEST Backlink in Your Life: How Have You Earned It? - 05/8

We cannot do without links: Links are still the major part of the search algorithm; Links drive referrals and links connect our sites to the rest of the web. We are well-aware what types of backlinks we need to stay away from but how to acquire links in a way that it would benefit our [...]

The post Your BEST Backlink in Your Life: How Have You Earned It? appeared first on SEO Chat.

WickedFire - Affiliate Marketing Forum - Internet Marketing Webmaster SEO Forum
Affiliate Marketing Webmaster Forum. A great place to learn SEO, web design and development, and internet marketing along with affiliate marketing strategies.
Ebola supplements, who's got offers? Lol. - 15/10
New York Businessman -- I'm Making a Killing Off Ebola! | TMZ.com...
Promoting weight loss products - 15/10
Ok,testing as always,so decided to pick something more competitive, so why not weight loss keyword, nothing new heh ? But I started reading that you...
Introducing WordAgents.com – Premium Content When You Need It – 500 Words FREE - 15/10
Image: http://i.imgur.com/Pe4mU1e.jpg (http://wordagents.com/hire-us/) *Introducing WordAgents.com – Premium Content When You Need It – 500 Words...
Google versus Amazon? - 15/10
SHOTS FIRED! https://www.bbc.com/news/technology-29609472 ---Quote--- "Many people think our main competition is Bing or Yahoo. But, really,...
Second Heathcare Worker Has ebola - 15/10
welp Second Texas Health Care Worker Tests Positive for Ebola - NBC News...
Question about putting display ads on my site - 15/10
Hey Wickedfirians. Sup. I’ve got a question for you, and I’m not sure this is the right section to post it in, so feel free to fling insults as...
The Chance of a Lifetime! - 15/10
Image: http://contentandpromotion.com/img/content1.png *“The chance of a lifetime?”* OK folks, maybe that is an exaggeration, but this will...
My 1k Post - A Baker's Dozen Of Tips - 14/10
This is my post #1000, yay! Below is a little patchwork of fragments and thoughts on various topics. Hopefully this will help someone *new to...